HOLIDAY RECIPES FROM NANCY CARTER'S COOKBOOK Recipe Pamphlet ©November 1962

HOLIDAY RECIPES FROM NANCY CARTER'S COOKBOOK is an 8-page double-fold recipe pamphlet produced by Colonial Stores in November of 1962.  It was part of a series of monthly recipe and cooking pamphlets authored by Nancy Carter* and distributed to Albers Grocery | Colonial Stores customers in the late 1950s to 1960s.

Recipes include: Hot Wassail Cup, Nesselrode Cookies, Orange Frosted Mince Bars, Christmas Fresh Fruit Mold, Asparagus Casserole Superb, Very Best Fruitcake, Catherine’s Pecan Fruitcake, Roast Turkey, Corn Bread Stuffing, Roast Duckling a la Orange, Holly Egg Nog Pie and Baked Plum Pudding.

This hard-to-find recipe booklet is a great example of mid-century American retail advertising when store, food products, and new appliance promotions included branded cookbooks, recipe pamphlets and booklets as give-aways. The pamphlet measures 5 ½” by 8 ½” and is in great condition with no tears.

* Nancy Carter* was the pseudonym name for the home economics director of Colonial Stores. 

ABOUT ALBERS GROCERY AND COLONIAL STORES: William H. Albers entered the grocery business by working as a clerk at his father's market, and later became associated with the Kroger Grocery and Baking Company. In 1928, Albers became President of the Kroger chain and quickly began expanding the company.

Differences between Albers and the company's Board of Directors lead to his resignation in 1930 and the founding of his own grocery company in 1933. Albers' stores were the first to use the term "supermarket", and they featured many innovations which were eagerly accepted by customers. Following William H. Albers death in 1954, Albers Super Markets, Inc. was purchased by Atlanta-based Colonial Stores.