{"product_id":"1947-king-of-rex-mardi-gras-postcard-new-orleans","title":"1947 King of Rex Mardi Gras Linen Postcard New Orleans LA Curt Teich Colortone","description":"\u003ch3\u003eColorful 1940s Mardi Gras parade linen postcard featuring the King of Rex in New Orleans.\u003c\/h3\u003e\n\u003cdiv style=\"margin: 22px 0 14px 0; padding: 8px 14px 6px 14px; border-left: 3px solid #334FB4; background-color: #f8faff;\"\u003e\n\u003ch3 style=\"color: #334fb4; font-size: 15px; letter-spacing: 0.2px; margin: 0 0 6px 0;\"\u003eCollector’s Note\u003c\/h3\u003e\n\u003cp style=\"margin: 6px 0 4px 0;\"\u003eA desirable example for collectors of \u003cstrong\u003eMardi Gras memorabilia\u003c\/strong\u003e, New Orleans history, festival ephemera, and Curt Teich linen postcards. By the 1940s, colorful linen postcards like this became popular souvenirs for tourists attending Carnival festivities, helping spread the imagery and mythology of New Orleans Mardi Gras across the country during the golden age of American travel postcards.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp\u003eThis vivid 1947 linen postcard captures the \u003cem\u003eKing of Rex \u003c\/em\u003eatop an elaborate shell-shaped Mardi Gras float, surrounded by costumed attendants and mounted escorts. The richly saturated colors and textured linen finish showcase the bold graphic appeal of mid-century American souvenir printing.\u003c\/p\u003e\n\u003cp\u003ePrinted by \u003cstrong\u003eGenuine Curt Teich\u003c\/strong\u003e as part of the \u003cstrong\u003eC.T. Art Colortone \u003c\/strong\u003eseries (Card #9A-H951) and distributed by \u003cstrong\u003eA. Hirschwitz\u003c\/strong\u003e of New Orleans, this postcard documents the height of postwar Mardi Gras tourism. The reverse identifies the scene as the King's float arriving at City Hall to receive the symbolic keys to the city before the evening royal festivities and visit to the Court of Comus.\u003c\/p\u003e\n\u003cdiv style=\"margin: 22px 0 14px 0; padding: 8px 14px 6px 14px; border-left: 3px solid #6A7A8A; background-color: #f4f6f8;\"\u003e\n\u003ch3 style=\"color: #4a5560; font-size: 15px; letter-spacing: 0.2px; margin: 0 0 6px 0;\"\u003eHistorical Note\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eRex\u003c\/strong\u003e, officially the “King of Carnival,” was created in 1872 to help organize Mardi Gras celebrations and welcome visiting Russian Grand Duke Alexei Alexandrovich to New Orleans. The krewe established many traditions still associated with Mardi Gras today, including the official carnival colors and ceremonial royal court structure.\u003c\/p\u003e\n\u003cp\u003eThe \u003cstrong\u003eKrewe of Rex \u003c\/strong\u003eremains one of the most influential organizations in New Orleans Mardi Gras history. Rex introduced many of the celebration’s enduring traditions, including the official carnival colors of \u003cstrong\u003epurple, green, and gold\u003c\/strong\u003e, elaborate royal pageantry, and the famous doubloon souvenir coins collected by generations of Mardi Gras attendees.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp\u003ePostmarked\u003cstrong\u003e January 10, 1947\u003c\/strong\u003e, this card features a patriotic cancellation slogan: \"Save the Easy Way — Buy U.S. Bonds Payroll Savings.\" The handwritten message and postal markings authenticate the immediate postwar period. \u003c\/p\u003e\n\u003cp\u003eFront remains in excellent display condition with strong color and light general handling wear. Reverse shows discoloration, spotting, possible old glue residue, and water staining concentrated near the corners and edges. Packaged in a protective postcard sleeve.\u003c\/p\u003e","brand":"Genuine Curt Teich","offers":[{"title":"Default Title","offer_id":39861897920579,"sku":"","price":8.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0114\/3262\/4186\/files\/Louisiana_New_Orleans_King_Rex_Mardi_Gras_Linen.jpg?v=1778106252","url":"https:\/\/thetownhouseantiques.com\/products\/1947-king-of-rex-mardi-gras-postcard-new-orleans","provider":"The Townhouse Antiques \u0026 Vintage","version":"1.0","type":"link"}